This is great for those that you are doing video... Here we will go over the power of Facebook Video Ads.
What if???
What would it do for your business if you could make short impactful videos that brought you in leads while you sleeping?
What would it do for your family life if you could get your business off the ground and money was not an issue?
What would it feel to generate leads already knew like and trusted you and are ready to buy...
I had the opportunity to learn form a 6 figure industry earner reciently who has got over 35,000 leads personally
I want to give you some insight:
Facebook Facts
- 1.4 Billion users
- Number 1 website and flip flops between Google and FB
- Well over 50% of those log in on a daily basis
- Perfect place to connect with almost any target market
Because of the super power of video when you can dominate a niche
And we are talking about 80 to 100 percent from click to opt in !!!!
Why??? There is no better lead the one that sees your face first and then chooses to opt into your offer...
Video has proven to convert better then any other medium it breaks down barriers that over strategies have Combining video ads with the reach of FB makes this powerful literally in 15 min after posting you can get leads coming in!
Understand your target market - Who is your target market... get that down...
YOU MUST Have or create a Profile or Fan Page
For Business its smart to have a page dont mix personal with business ( unless you have too )
FB discourages business on your personal page and keep it separate on a page
1. GO to Facebook and choose public figure or organization
2. Name your page your own name ( BRAND YOU NOT YOUR COMPANY )
Fill out as much as possible
have a graphic header created
Do not recommend a biz op link
First impressions are everything
CREATE YOUR VIDEO
Video must be short and impactful
NO MORE THAN 3 MIN LONG
Some basic editing is preferred but its not difficult to edit it MovieMaker or I Movie
professional editing
Video intro splasheo.com is great for having a professional into / outro
Put your title in the Lower thirds
3 Parts to Creating a Good Video
- Intro - State your name location and ask a question i.e " Are you struggling with leads?"
- Content- You want to hit on the pain points of your target market...
- Do not scrip your video... come from the heart... just be you...
- Call to Action - Send them to your website " Click on the link below "
DO A CALL TO ACTION BONUS
Encourage them to connect with you on Facebook... it softens the pitch care about others success...Its so simple and it makes a HUGE difference....
VIDEO TIPS
Whenever possible create it in HD formatThe highlight the professional the better
Add background music
Equipment
Video Phone (mobile)Make sure you audio good recommend get a microphone (lavalier mic / lapel mic )
Make sure the lighting is good.
Have a clean area around you...
Don't try to be too fancy
NEVER LIE OR OVER - HYPE ( it gives our industry a hard time )
Speak to the pain points and give value
The more authentic you are the better you are!
Hopefully you got some value from this post please look me up on Facebook and be sure to comment below...
P.S If you would like to know how to make killer videos on Youtube and Create Facebook video ads to dominate your market... then check this out...
