( at least mine did ) I got sick to my stomach shortly thereafter...
For most people building a list happens to be like the top 3 struggles when people start a home business...
Lets talk about the basics of lead generation...
Lets talk about How to position yourself ( how you deliver your message) in the market.
Lets talk about How to make a "Lead Magnet for maximum leads
This is all about " Online Marketing " in specific...
The Basics - In order to have something of value to give in order to get...
In order to ask for a email you have to trade value for value... We spend money on something we perceive of value.
You have to provide value to the end user for long term results..
We need to learn how to craft that offer...
People are only attracted to offers they perceive can help them achieve a desired result.
WHY WOULD YOU OPT INTO SOMETHING?? Examine your own behavior.. when you can see why you would do it then understand your own behaviors... then you can begin to understand others.
MOST people FAIL to generate leads because they don't understand some of the basics of what people are actually looking for , therefore they cannot give their market anything...
*Understand its not what you want its what the market wants that what matters
that's how you get rich...
DO NOT DO THIS
*Using HYPED up claims to sell DOES NOT WORK... many marketers make this mistake.
*Overselling and under delivering
*Putting the wrong over in front of the wrong people will never work..
You can get traffic to a website but if its crap traffic its not going to work. If someone has a particular interest then you can market to that specific person then you have a good chance of selling that person.
Who is your Market is... Defiantly not everyone...
Ask yourself these questions..
- What problems do you solve with your product or services?
- What is your prospects goals wants and desires?
Attraction Marketing is positioning yourself as a expert and they want to know you and
hang around you as long as you position yourself properly...
Attraction Marketing Formula .. this goes in depth this $97 dollar book is only $27 bucks ! Go here to get it right now!
Lead Magnets - Create your very own lead magnet
1 Target Market Specific!
2. High Value, usable and ease to consume
3. Pre-Frames them for your paid offer or your affiliate offer
Crafting the lead magnet
You are unique ... One of the things that will make you stand out above the crowd...
They have the same message as 500 other people...
> Be Specific - Never let your lead magnet to be unclear as to what they are getting
> The Blue Pill - Make a big and high value point they can take and get results with fast
give a big ol' fat nugget in your magnet ( give em a juicy bite )
> End Result - You want to speak to their desired results.
> Give em Immediate Gratification Give them something they can use right now... ( avoid the 10 day boot camps and the 50 page e book ) vs a 1 page cheat sheet...
> Pre- Frame - A good lead magnet will pre frame your prospect to pre frame your prospect to seek more info from you. ( Open Look )
> High Value A free offer should not be cheap and it should give em something they can use... Perceived value is important as well. Make it look professional. ( 1 to 2 pages is good )
> Consume Quickly - Create something they can consume fast
> Stand Alone Value - Your lead magnet should have value. Remember this is your first impression for your prospect
What Format should it be in?
- Report or Guide ( PDF download ) people love to download this !
- Cheat Sheet / Worksheets ( PDF download )
- Resource List (top ten list)
- Video Training (30 min or less)
Example Titles :
> How to get your first 500 leads online in 60 days or Less ( people love how to )
> How to rank YouTube Videos on the first page of Google in 60 min or less for Limitless Traffic Leads and Sales
> How to To Recruit 3 Poeple Per Week for a full year with Total Ease and Without Rejection
> The 30+ Lead per day step-by-step cheat sheet for more reps and more money in the next 90 days
Once you craft the lead magnet you should have ta da a lead... and that my friends is some list building strategies that you can use in your business...
P.S I strongly recommend that you go ahead and get the Attraction Marketing Formula I talk about earlier... not only will you understand this concept but you will implement it as soon as you are done watching it!
L T S - Learn Train Succeed
Scott Lindstrom
My Facebook Page - https://www.facebook.com/ScottLindstromPage
(760) 269-8876
Follow @ScottLLindstrom
