Another Brick in the wall Value Post #3

Don't forget the call to action!!! EVER in a blog post a Facebook post a article one assignment...

I think I covered this already but humans get confused easily so enter your email for the most compelling reason 

" Whatever that compelling reason is" ie free sample or xyz... 

Don't put featured videos on the side without a summery that I can see if the video is worth my time...

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Time Management what to do and how to spend it

If you are doing it right its going to feel like information overload and time management its all about how much time you can devote to the business. 

Having so may options and Ideas I would drive myself crazy and make things out that is going to help me reach my goal... write it out... 

Finding out the next step a skill set that need to master and do that project and be done with it 
and when I got that skill set done I learned the un glamorous and I have a list of 3 to 5 things everyday to make the business development process to work... 

Every day and lay little bricks to build the house and 3 to 5 bricks and in a while you have the finished house... 

How many days can you look back and say I have laid my bricks today... 

What does it consist of it may include: 

Edit a video, create a split test, email for your auto responder, create a landing page, finish a course, create a video, watch a webinar, call you leads for the day,  ect... ect... 

Only you know what to do 

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Is your brand who you are? What you do or What you sell ?

Continuity across the spectrum... 

In the beginning its important to brand yourself to something... the Facebook guru, the youtube guru, the leads generating guru... 

why because the key to building a six figure business and how you are doing ( acquire a skill ) it and its a valuable skill to have... other people will see your skill and flock to you to learn that skill... 

so you are going to become the __________ skill guy or gal.   

Mike Dillard became the attraction marketing skill guy... 

I pick names that have implied benefit ( magnetic sponsoring ) ( Black Belt Recruiting ) ( MLM traffic formula ) ( Copywriting Guild ) ( Wealth Factory )  you can pretty much see what the product is about... 

all brand names it has an implied benefit. Personal Branding is a result of a success a product then the name ( YOU ) becomes the brand eventually. 

Branding the product and as a success of that product you will then be branded a success. 

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When you set goals what kind of goals should you really set, production, money or what? 

Set your goals when to get things done... my goal is to ... always set around completing task 
there is no reason to have a 30 k a month goal without determining how you are going to accomplish that goal...

You got to get your checklist out and get things done..

Create a LLC, Create a autoresponder, Create a video script for the sales video, go to 99 designs create the logo, shopping cart.... ect

all the little things just for the process.... 

Work backwards from the goals... what is the 3 to 5 things you have to do to create the process....
To make one sale a day how many people do you have to send to your capture page 

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If you are on a budget and you want to figure out how to build pages and make your own webpage and build your own webpages on how to make your own websites.... Optimized Press or Lead Pages...

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Your success is not going to be found in a specific opportunity or affiliate program what matters 
is that you have the skill sets... traffic and or copywriting... 

Traffic And Copywriting are valuable tools... 

I could give you the opportunity but you need to learn the skill set FIRST then the opportunity...

Ask yourself what is your skill set... master the skill set and then what you need to do is 
get a product or service and promote it using the skill set you just mastered it! 

If you gotten some nuggets here let me know by commenting below 

Kick a** and take some names! 

Scott Lindstrom 
http://www.askscottlindstrom.com

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More Bang for your Buck Value Post #2

In this second VALUE post you will learn about SEO, Cameras,

How do I rank on the first page of Google? That is a totally flawed process. "I have never engaged on any SEO for any traffic revenue ,its a fools game... "

That was a quote by none other then Mike Dillard. If you don't know who he is google him

SEO is a lot of activity and action that you cannot control... you maybe have it up for a while then it disappears again Google changes the game every year..

So all your work and traffic can be essentially wiped out and if that your only traffic strategy then you can loose your potential income source!

Google is not a fan of people that try to manipulate the system and the best thing you can do is not focus so much on SEO as you go and attempt to learn copywriting and marketing and dominate your nitch that way...

Use a one two punch to make your money.... CONVERSIONS get conversions through really good copywriting and then get traffic by paid advertising... paid traffic

The only way I will do SEO when I become really big and I don,t want my name being messed with I will pay a SEO guy to clean things up for me...
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Camera - Shakey syndrome camera --- get a freaking tripod !
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Specifics on headlines if you get specific that you will get higher conversion rates.

Don't register anything through Facebook... split test with a regular email and see the difference
Split test , split test , split test

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What way should you deliver your product... IE . CD , DVD , Booklet ect.   to keep your costs low in the beginning you should make your product 100 percent digital

Pysical products when it comes to programs that are over 500 bucks!... The primary reason
wishlist member and Kajabi came out with these membership sites...

reduction in refunds send a physical course... and your refunds will be cut in half...

Do digital... higher profit lower cost!  Stick to digital...
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Remember the so what rule - Incomplete headline
The headline will tell the reader what they are going to learn in the article, post, blog ect...

Change your chocolate      - so what
Change your chocolate so you can live better have a happier life and lower disease
( kinda cheesy but you get the point )

Put your call to action in the copy 3 times top, middle, bottom,

One option one job and give me a compelling reason to do it.... CLICK HERE

People will choose from the options that you give them...

Hey Guys & Gals if you found value in this shoot me a comment down below

Hanging with Copywriting Guru Brian Finale

Scott Lindstrom
http://www.askscottlindstrom.com



Final Note Brian told me to get 2 to 3 marketing pillers and get about 20 - 40 leads coming in from each one and to get on average 80 leads a day you do that over 5 or 6 months and rule it....

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Bring On the nuggets ... My first Value Post

Everybody wants the silver bullet and the simple solution to A to Z...

I hate to break it to you but success is a series of breadcrumbs out of every training every book every hangout you are on...
Its a process ... it will take potentially years to tie all the ends together...

I was on a hangout with a 6 figure a month money earner and I wanted to share some
information that could help... take it or leave it I wanted to pass the value along to my readers
there is no agenda here just simply

I wanted to give some tidbits of information, little take aways you can use for your business ( really any business )

I will assume that everyone reading this blog has a idea of marketing (basics). If you have any questions hit me up on facebook I will respond to all your questions...

3 major players of Auto responders

Aweber
I Contact
Get Response

They all cost 15 - 50 bucks a months.. the delivery of emails will go up and down... I wouldn't worry about it however there is a simple tip I wanted to share with you

Use a double opt in they have to click on a link in your email to confirm the subscription

With your free give away - you can have it re direct it and you can modify the verification email

Hey ---- I got you request on wanting to request the 7 free day bootcamp -- click here to get it now ....

IMPORTANT 

After they click on the verification link they have to go to a Sales Video Or Sales letter so they can buy... they are in a buying mood and they may never be in one again..

Get your prospect for you easiest sale ( 7 - 49 dollar ) sale get that leap of faith and get them in your business. Overwhelming value ... money back guarantee ... you feel like a idoit if you don't do it...


When creating capture pages Elite Marketing Pro has great capture pages and a training in the back office that allows you to utilize for other things...

also LeadPages.net

When you do You Tube
make a introductory video Yea you got stuff ( features ) but sell the BENEFITS of that stuff.. ( whatever the stuff is)

The So What question

There is a sayin " So What " rule in copywriting
if you can add the so what to the end of it you need to add the benifit to it

If you got a feature and you can put so what on the end of it... its just a instruction .... a statement

A. how to ----- while -----    so what   now look at this
B. how to ----- while ----- so you can ----- or in order to -----

see the difference between A and B ?

Any questions between this shoot me over a message and let me know

Advanced Training 

How to get more views on You Tube ? Pay for views... run campaigns
Put your benefit in the title...

Make a strong call to action ---> send to the capture page

Dont worry about traffic worry about conversions... Traffic is not the issue what is normally the problem is conversions.

E BOOK LAUNCH ...

Nuggets of info here

Free or Paid ?  Go for a discount or half price... make sure you set the proper expectation.
and get feedback of the book / product

Feedback form ( survey )  send it out

a poll using poll daddy my title of survey  product xyz survey

name , from, why did you buy xyz, what was the biggest problem you where trying to solve, what did you find most valuable in xyz, what would you say to anyone thinking about getting product xyz,would you recommend xyz to friends and family? What was your favorite part of xyz,

Make sure you use a disclaimer like...
Disclaimer : by submitting your answers you give us permission to use your testimonials publicly in all print format.

Hope you got a nugget

Scott Lindstrom
http://askscottlindstrom.com

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My 90 Challenge Has Begun 2 days late...Crap!

The 90 Day Challenge for me has begun -- officially...

I am 2 days late starting... The challenge started Monday but I can catch up it's Wednesday...

It's about breakthrough... and doing something in the first day of your life...

I have personal goals that I am going to be making over $10 grand a month my specific amount is known only to me...

I am going to gain huge momentum by doing simple things every day.


Now for me I have ADD at least ( they called it Hyperactivity ) when I was a kid.. Focus was not my strong point in life.. I sucked in school and graduated by going to a adult school..

When it comes to the money statement, isn't that pretty damn bold ... sure

I know it's possible I know its been done! I am doing it...

When I go to my bank I as for the bank statement and the teller looks at me and tells me my total in my bank account...

and then it hits me.... BAM!!!

I am going to be a red lanyard which is six figure a year earner...

The first step is the hardest and you won half the battle if you take on the challenge. You got to go against everything you have known...

How far is 90 days? 12.7 weeks roughly so there is a sheet that I used a point sheet to
schedule my daily / weekly activities it's so simple to do but it's so simple not to do...

14 sheets printed out...

66 pts. a week minimum 6 days a week

Be present on your life.. in the moment so while I am doing a 90 day challenge I need to enjoy the time for the reason why I do this business...

I got recognized on a google team hangout a week ago where my team featured me on a call... now all I can say is that there were hundreds of people out there and with that it made me feel special... and I feel the love for the team!

DAMN I AM BLESSED 

You cant get tons of people but new team members you cannot control...

6 figures a year is 10 -20 leads a day...

Its accountability... I have to email / scan this sheet I will scan it and send it in but it has to be in 12 noon on Monday so Sunday night I got to do it...

I will post a video probably at the 15 day mark , 30 day mark, 45 days, 60 day, 75 day and then 90 day...

How can you get committed... getting you why big enough??

I invite everyone that is reading this to go through a 90 day challenge... you know what if you want to commit to the 90 day challenge then I invite you to get on board the next one when I do it... If you want to go do the 90 day challenge...

Enter you name and email below and I will contact you when we have the next 90 day challenge.

All you have to do to get notified of the next 90 day challenge fill out the form below 

Name:

Email:

We respect your email privacy

See you on the next challenge! Rock On! 

http://www.askscottlindstrom.com

Scott Lindstrom

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2 to 3 seconds to grab your attention! Get The Opt In!

you click on a banner ad and immediately you are taken here 

Would you opt it?   YES OR NO 

Believe it or not this is a high converting landing page....it's been scientifically proven based on a number of responses on the human body to make you capture your attention....

Where does your eyes go? 

Or maybe we use the latest and greatest marketing methods...

So I am digesting a course that literally breaks down the science of getting traffic I mean if there was ever a question I had when it came to not only getting traffic but why it works...

This is really insane nobody never told me why... 

Let me explain why because in my own mind I was never willing to invest in my education which was keeping me broke... so I decided since this is my business I would invest in my education... 

The main difference is that I spend the same ammout of  taking a semester course at the local community college can make me potentially hundreds of thousands of dollars... the community college can give me credits...  For the price of the books alone I have something I can take and literally change the future of my life... 

But I am getting off on a tanget here lets focus here... 

I wanted to give a few pointers on exactly what I have been learning and that you can get this 
exact same information... 

Check this out...

YOU HAVE 2 to 3 Seconds before your prospect clicks away and you got to get that lead.... 

1. TEST and TRACK EVERYTHING.... look you put a ad up hook it up to a landing page 
you get very little clicks and then you spent $$$ and you say this crap does not work...

Ok I understand.... that's what I did (used to do ) ... but then I got educated 

Get 3 custom landing pages that you create yourself hook them up to a URL rotator ( google it ) 
and then get some tracking software... now I know which one is converting the highest and then I take that one and do another 3 versions... some people have gotten conversions as high as a 90 percent opt in rate... 

UNREAL... so  the moral of the story is test, test test and perfect... 

2. Here his another tip I picked up... look at her eyes... ( pretty hungh? ) just kidding. She is looking to where I want you to go to the opt in form... Often times marketers will place people looking in the direction where you want people to focus. 

This is pretty clever it's not rocket science you don't even need to know why something is working in order to understand it.. monkey see monkey do... 

3. Don't Clutter you page... you want a crisp clean opt in form like this one and because it has a compelling message and it pulls you in your simply want to enter your information and you see yourself hitting the submit button... 

So I wanted to leave you with 3 things that can make your capture pages better... I learned a ton of information on how to get customers even without a freaking website... just a capture page and auto responder !!! 

If you want to know these in depth and a ton more information hit me up on facebook . I can give recommendation ( no its not my affiliate links ) to help you along or click here to get traffic like never before....

Now go get some traffic 

Scott Lindstrom 
http://askscottlindstrom.com

Hanging out with my sponsor makes over a 100 k a year and took 22 vacations !! ( Jealous?? ) 

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3 Things that hold you back from succeeding in your business

There are three things holding you back and keeping you from
getting 6 figures

Does not matter if you are online or offline




THERE ARE 3 THINGS 

1. Mindset   
2. Strategy 
3. Skills 

THE ONLY THREE THINGS

What do you think the # 1 thing is  ??  - - -  Mindset

A lot are afraid of technology - a lot of you are afraid of being overwhelmed a lot of people are overloaded with information...

you are not alone...

What does FEAR stand for ? FUTURE EVENTS APPEARING REAL
What happens in the future... When the pain gets bigger the fear ( the present )
that when we move into action..

The next biggest thing... all you have to have is a willingness and openness to get moving forward and the next thing you have to have is number #2 a strategy...

You got to get processes every day a DMO to get you to where you need to be...

Picking out strategies and replicating them and identifying whats working and whats not...

Tony Robbins - Success is 80 percent mindset and 20 percent skill set
I would go for 90 / 10 -- skills is way more easier then the mindset... you can go to Google and get the answer...

There are exactly 3 things required skill sets you need to be successful online!!!
You can make 6 figure incomes when you get the first 2 mastered when you master all three then you approach the 7 figure income..

What do you think is the most important of the three? What do you find is the easiest??? hardest?? 

Give me 29 minutes and I will change your pre conceived notions when it comes to these three things click here to find out. 

Scott Lindstrom
AskScottLindstrom.com

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marketing strategy How to get it working in your favor

Keeping you business moving forward is tough,let's face it you are going to have one of those days sooner or later... 

It's going to happen ... welcome to Internet, affiliate or network marketing... 

there are things that can totally put you in a tailspin or make you stop all together... 

We all have those times when things seem to be running smoothly and we are involved in out day to day routine and are going according to plan. Leads are coming in we are generating sales, business partners are comming in and your marketing strategy is working... 

Then it hits you... 

Derailment ... something hits our business a illness an event and or even feeling of being burned out is not uncommon... What if the marketing strategy you were using is not working for you like it used to?? 

Facebook changes their way of you marketing your campaigns, Google uses another animal  update and wipes out your traffic...  

One thing remains is that you have to be constant in your marketing and " Bring the value" as your overall marketing strategy. 

START WITH THE END IN MIND 

Always ask yourself what do I want my customer to go to click on or end up at? I never make a piece of content without thinking of where I want my reader to go to..

Have a plan with your marketing... A written plan will keep you more organized and less likely to run down a path less traveled.. DETAL is needed 

A good plan and the tasks it takes to accomplish that plan... This is your DMO ( Daily Method of Operation) Depending on your methods you will accomplish your goals or fall short. Establish what you want to do vs what you should do... that way at least you hit your goal for the day even if you fall short or do not get everything done on your list for that day..

HABITS MAKE YOU MONEY

Once you have your DMO and you are doing the things daily to make the money to make the sales to make the conversions you will notice the things that you used to do that was hard for you... the phone calls, that blog post, that social media posting... its become second nature and you can rap off something pretty easy now...

Make this habit... commit to doing a minimum of 15 minutes of personal development every day... Work on you and you will be amazed of what you accomplish... 

Your marketing strategy should contain 2 to 3 daily marketing methods that you have to do and 2 or 3 marketing methods that you should do... Above all commit to a minimum of 15 min a day of personal development... 

Scott Lindstrom

http://www.AskScottLindstrom.com

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Email Copywriting -Taking your copy up a notch

The Google Hangout I was on with Dianne was off the hook! 

If you wanted some tips on some good email copywriting ideas stay tuned ,

I am going to show you how you can do just that

So I got off a webinar with none other with Diane Hochman and what a great person / marketer she is...

she is called the " Queen of Attraction Marketing " I mean this woman has got some serious skills..

I have been following Diane for quite some time no, guess you can say I am one of her followers..
Kinda sounds like a cult hungh, LOL ?

I can say she is defiantly one of the top marketers out there when it comes to getting people to click.. try and buy... 

So she was going on about email copywriting and how you can make your emails get open, 
clicked on and people buying from you with no resistance! 

I had such results that the very next email I sent out got a 47 percent open rate ! 

She has the same feelings on this that I do. If you were to strip away all the tools the one thing I would die fighting for would be our Autoresponder.

Because its "our list" where the money is at.

I wanted explain in this video some of the points of the webinar...

She did mention of the importance of writing good copy and becoming a good copywriter is a skill that will make you money for a lifetime...

When you know what physiological triggers that are encoded in our DNA since caveman days... and why people are compelled to buy...

Its a science that literally if you can just nail down two or three things you will get more emails opened you will get more clicks in those emails and people will buy from you!

So literally I was sitting at a bar and across the way and saw a woman stirring a red fruity colored drink that was this dirty blond hair blue eyed beauty that I had seen before but never introduced  myself formally. Today was going to be different.

I took the last swallow of my drink and proceeded clockwise down around the square bar to the other side... I had seen her through the bottles on the other side come in and sit down ,  she looked irritated.

It was a convention and the room was packed with attendees that had just gotten out of the seminar.  I was attempting to make my way through the crowd. Finally I made it over to her tapping her on the shoulder breaking from her zombie trance.

"Dianne" I said softly... she spun around and instantly threw on a smile " Hey you"... how have you been?" she responded.

O.k it was a little over the top but I wanted the reader to get the story setup

Once you got the reader engaged in a story of sort then you can ad on what you are selling...

It's about the delivery the setup.

A single thing you can do is write like you talk.. Don't be proper... Proper is reserved for
the schools and such...

Write with your attitude... quote me on this " The more unprofessional you are the more money you are going to make"

Since you hung around to read this so far I wanted to drop off the link to the Email Copywriting course that literally changed my life's...

There are things that I can do right now to change your email to get it opened tomorrow... literally

When you can learn in a 90 minute webinar strategies that literally make you change the way you write then you have received value

People like crude and being real... not these fakers that say everything that you want to hear...

If you want to get more value and get the latest on Email Copywriting and other subjects then just shoot me over a blank email to LindstromScott@aweber.com

I look forward to you learning how to use copy and to craft it to make more money...

You wont be disappointed...

Scott Lindstrom
www.Askscottlindstrom.com

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